SJS Productions Inc. - Template page

How to Make Hot Cold Calls

Results Driven Half-day Workshop

Learning Overview:

The seminar walks you through a proven process that gives you the power to take control of the front-end sales process. Whether you are pursuing a significant opportunity, or introducing new products to your existing client base, you will need to contact decision makers and then effectively communicate your unique value in less than thirty seconds. Participants will experience the five critical factors for success, learn how to reach every person they need to speak with, and how to make prospects listen to their every word and take action. The system will also increase sales when effectively applied to face-to-face meetings, networking, referrals, and e-business.

Learning Specifics:

How the telephone sales call is actually a "Telephone Commercial"

The main driver behind confidence

Overview of the five critical factors for making successful telephone sales calls

The importance of call planning:

the impact of "quality vs. quantity"
how to use voice mail to your advantage
how to turn secretaries into sales allies
the best time to call prospects
how to reach people who screen their calls

How to reduce the opportunities of being turned down

The secret to making your prospects open up a dialogue.

Overview of the strategic scripting process for creating a convincing thirty-second sales pitch

The power of words

How to avoid the classic "trip wires" that sabotage your success

How to uncover the very words that will move your audience to action

The importance of script delivery:

using voice mail to improve performance
how to avoid getting interrupted
the number one factor for success in your delivery
how to make people respond to the images you create

How to avoid the three most common mistakes people make with telephone sales calls

Powerful techniques for staying focused on your call

Self-assessment process for both the telephone and face-to-face sales calls

Classic success stories to demonstrate what can be achieved

Most importantly, the seminar will challenge and change many of the audience's existing beliefs, because this Sales Effectiveness System shatters the sacred cows of telemarketing.